Patient/Client KPIs

Patient Retention Rate: Percentage of patients who return for follow-up treatments. High retention suggests treatment effectiveness and patient satisfaction.

Net Promoter Score (NPS): Measures patient satisfaction and their likelihood to recommend your clinic.

New Patient Acquisition: The number of new patients added within a specific timeframe. Helps track practice growth.

Patient Referral Rate: Percentage of new patients that come through existing patient referrals. A strong referral rate indicates positive experiences.

Average Number of Visits per Patient: Tracks the average number of treatments a patient receives. Helps in assessing patient need and engagement.

Treatment Effectiveness KPIs

Patient-Reported Outcome Measures (PROMs) Track improvements in symptoms (pain, stress, sleep, etc.) as reported by the patient before and after treatment cycles.

Symptom Improvement Rate: Percentage of patients reporting a significant reduction in symptoms after a course of treatment.

Condition-Specific Outcomes: If you specialize in treating specific conditions (pain management, fertility, etc.), track KPIs related to improvement in those areas.

Financial KPIs

Revenue per Patient: Average revenue generated per patient over a specific timeframe. Helps in understanding patient value.

Average Treatment Cost: The average cost of treatment per session.

Profit Margin: Percentage of revenue remaining after expenses are accounted for. Measures overall financial health.

No-Show Rate: Percentage of appointments missed without cancellation. High no-shows disrupt revenue and scheduling.

Prepaid Packages: If you offer discounted package deals, track the sale of these to analyze the strategy’s financial impact.

Operational KPIs

Utilization Rate: Percentage of available appointment slots that are booked. High utilization maximizes revenue potential.

Patient Wait Time: Time a patient waits before their scheduled appointment begins. Shorter wait times enhance patient experience.

Appointment Rescheduling Rate: Percentage of appointments that need to be rescheduled. Lower rates help with efficient scheduling.

Marketing & Growth KPIs

Website Traffic: Number of visitors to your clinic’s website, indicating potential reach.

Lead Conversion Rate: Percentage of website visitors or inquiries that convert into new patients. Helps analyze marketing effectiveness.

Community Outreach Activities: Track the impact of workshops, presentations, or other activities that promote awareness of your services.